For three years, GROFA-Actionsports has been our main sponsor and in 2019 we will continue our successful partnership. The cycling-enthusiastic community of the “House of Brands” will also race in „Green Hell“ again, as they did last year, with over 100 employees and business partners. From the large GROFA brand portfolio, the Rad am Ring sponsoring focuses on the top brands Selle Italia, Pirelli, Look, Giro and Profile Design this year. With its saddles, Selle Italia has been guaranteeing its best sitting for over 120 years, and has already attracted cycling legends such as Eddy Merckx, Bernhard Hinault and currently the Worldtour team Dimension Data. Pirelli has significantly increased its offer since the bike comeback in 2017. Whether with a road bike on the legendary Nordschleife, with a mountainbike on single trails or on pleasurable tours with an e-bike: Pirelli and GROFA have the right tire for everyone. LOOK will present the latest bike models at the Nürburgring and also have a test fleet ready. The inventors of the clipless pedal and carbon frame are not just about innovation, but above all about the passion for cycling that they like to share with you at Rad am Ring. Harmonizing physics, aesthetics and emotion – this is the motto in which GIRO has been producing high-end California based products for years. If you would like to try a helmet or supplement your equipment on site, you are welcome to visit Giro / GROFA.